I’ve been writing about it for years and, at times and I know it can get tedious, but now the American business press has finally caught up.
The Phoenix Coyotes are one of hockey’s greatest disasters and Commissioner Gary Bettman’s decision to move the Winnipeg Jets to Phoenix has turned out to be one of the worst decisions in the history of professional sport.
That’s not to say that, at the time, the Jets shouldn’t have moved. With no NHL arena and no political will to build one (thanks Gary Filmon and Susan Thompson), the Jets had to move elsewhere. There was no future in Winnipeg. It’s just that the future was not in Phoenix.
After 12 seasons in the desert, the Coyotes have lost more than $150 million and this past week, Forbes Magazine made it clear that hockey had no future in Arizona.
In a piece entitled “The Business of Hockey” Michael K. Ozanian and Kurt Badenhausen wrote: “And there are at least two teams that need new ownership and perhaps even to relocate. The biggest mess is the Phoenix Coyotes, who lost $9.7 million last season. Hardly anyone shows up for their games. The team was recapitalized two years ago when Jerry Moyes, the big money behind the franchise, took over the team and Steven Ellman got the nearby real estate that was supposed to be developed in a huge retail and residential success. Pipe dream.
“It is time for the Coyotes to get out of town. The same for the New York Islanders, who have a lucrative cable television deal but are being suffocated with an onerous lease at the NHL’s second-oldest arena.”
I will admit that all of those people who suggest that Winnipeg still does not have a suitable NHL arena, are probably right. But I will also say that because the best gate the Coyotes have all year is the exhibition game they play at Winnipeg’s MTS Centre in September, it’s now time the Phoenix Coyotes returned to their roots and became the Winnipeg Jets again.
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